Saturday, April 11, 2020
Narrative Descriptive Essay Samples - Do You Need Them?
Narrative Descriptive Essay Samples - Do You Need Them?When you first set out to write a dissertation, there are so many narrative, descriptive essay samples available to help you. But where do you begin? Well the first place is to look online for free ebooks and text files of sample works, and to identify the way in which they can be used. Or you could visit a school or university library and purchase a student guide or guidebook that contains narrative, descriptive essay samples.How do you use narrative, descriptive essay samples to finish your dissertation? Well many students who try these materials do not realise that these materials are very powerful because they are sample essays. If you are able to work with a good writing group or tutor, you can use these resources to practice your narrative descriptive essay writing.How can you make the most of these resources? Well if you find an essay sample that is relevant to your project, you can find an additional resource that would g ive you a more thorough review of your topic. This extra service also allows you to practice your writing skills.The best resource for any narrative, descriptive essay is the method that you have used to gather the sources for the essay. For example you might have used a reading list or you may have checked and cross checked your sources with texts and articles you have found online.But there is an extra service that most online writers offer as well. These extra services include teaching a writer to create more effective and compelling sentences, by helping them to develop more concise sentences.Writing a dissertation can be a very technical subject. A good writing group or a good tutor can help you through this process. The focus is on developing the ability to communicate what you have to say clearly and effectively.If you find that the samples offered by online writers are too theoretical for your tastes, you could simply look for them in an academic bookshop. Most writing group s and tutors will provide you with additional material that can help you as you finish your dissertation.
Tuesday, March 10, 2020
Important Sales Techniques
Important Sales Techniques Free Online Research Papers Maslow Marketing Hierarchy The theory developed by Maslow put forth that the motivation for any action made by any human being is an unfulfilled need. When we have unmet needs, we are motivated to meet them in a specific order. Once the needs on the first level are met, we move on to the needs of the next level, and so on until we reach the top tier. The first level that we are concerned with is our physiological needs: the basic things that keep us alive. Safety needs are met next, followed by social needs. We then move into the less tangible needs of esteem and, finally, self-actualization. Any student of the Maslow theory will understand how it can easily fit into a marketing context. When we attempt to make a sale, we are not only selling the product: we are selling the idea of the product, the image of the product, and the result of the product. We are essentially promising to fulfill one or more of the needs in the hierarchy. Obviously, a marketing campaign will be more successful the more it appeals to the lower levels of unfulfilled need in a persons life. What this means for you, the marketer, is that knowing your audiences needs is key. A product that promises to fulfill an esteem need will be virtually useless to a customer whose safety needs are not yet met. In order to be successful in any marketing endeavor, the first step is to get a firm grasp on the psychographic motivators to which you will be appealing. Which need on the hierarchy is your product going to fulfill? How will it fulfill this need, and how can you prove to your potential customers that it will effectively fulfill their need? Maybe a more important question is how you can tell which level of need your potential customer is currently attempting to address. If a customer comes to you asking for your product, then they are doing a large portion of your work for you. However, its exceedingly difficult to understand the needs of a complete stranger when you are attempting a cold sale. The best way to overcome this obstacle is simple, and its one that every marketer is taught from the very beginning of their career: just talk. Talk about sports, the weather, or family life anything other than the product you are trying to sell. Chatting with your potential customer in a friendly, non-pressured way will allow you to pick up on invaluable clues about their needs. Once you understand why your potential customer may be motivated to buy, you are one step closer to being able to fulfill their unmet need. By identifying their motivating factors, you can cater your sales techniques to each individual customer. By analyzing the needs of customers at large, you can now effectively market to your target audience as a whole. Maslows theory remains the basis for most management practices today. However, it can be equally successful when applied to marketing practices. The key, as always, is to know how to help your customer decide that your product will change their life. Maslows Marketing Filter One of the basics of all marketing and advertising training is a teaching of ââ¬Å"Maslowââ¬â¢s needs pyramidâ⬠. Use Maslowââ¬â¢s needs pyramid so that you can get inside the consumerââ¬â¢s mind and develop an understanding of whatââ¬â¢s truly motivating them as they consider purchasing your product or service. Maslowââ¬â¢s needs pyramid present human needs such that each need is pursued and met before the next level of needs can be considered; they build upon one another. The needs from most basic to most complex are: ââ¬â physiological needs: food, shelter, sex ââ¬â safety needs: clothing, weapons, defense of self ââ¬â social needs: social acceptance ââ¬â esteem needs: acceptance of self by self ââ¬â fulfillment needs: a feeling of having and fulfilling a purpose So the question is, ââ¬Å"How do we use this paradigm to get inside the consumerââ¬â¢s head?â⬠Letââ¬â¢s consider a personal fitness training service. Hereââ¬â¢s how it works at the most basic level. Place yourself in the position of the consumer and think as if you are considering hiring a personal fitness trainer. 1. How will personal fitness training impact my acquisition and use of food? Of shelter? Of sexual behavior? (Now you see why sex is used in marketing so many products ââ¬â we react to it instinctually) 2. How will personal fitness training impact my personal safety? ââ¬â youââ¬â¢ll be in better shape and can run faster from a mugger, perhaps. 3. How will personal fitness training positively impact my standing in society? In my social circle? Access to different social circles? 4. How will personal fitness training positively impact how I think about myself? 5. Will personal fitness training have an impact on my personal sense of fulfillment? I understand that most consumers will ask themselves these types of questions without really thinking about them. The answers you develop as you purposely ask yourselves these types of questions will give you insight in the processes a consumer may consider or be susceptible to as they are considering purchasing personal fitness training services. This process will also help you define ways to market that will get consumers to consider your personal fitness training service if they are not. Using Maslowââ¬â¢s needs pyramid helps you target your marketing. It is the foundation of: -Getting Attention -Developing Interest -Creating Desire -Facilitating Commitment -Motivating to Action Using this type of filtering process can also help you create need in those that have not yet developed an interest in your product or service. Simply put yourself in the consumerââ¬â¢s place and present youââ¬â¢re marketing to them in such a way as to answer or resolve each need in the hierarchy. Closing The Sale ââ¬Å"7 Stepsâ⬠I ââ¬â You Have Got to Ask Questions One of the keys to closing the sale is opening the dialog. The best way to get a conversation going is to start with really good sales questions. Five phenomenal sales questions to help you get the business: 1. What are your responsibilities? This is a terrific sales question to get a measure of your prospects ego, self-esteem, and self worth. Most salespeople skip this question. What and how a decision Maker thinks about his position can help you cinch the deal later on in the selling process. 2. What are the biggest challenges you face in growing your business? most salespeople try to uncover problems instead of focusing on challenges. Logically, people you barely know may be reluctant to share their problems with you. Most people are willing to open up and discuss their challenges. 3. What qualities are you looking for (insert the appropriate product or service). The key to asking this question is listening carefully to the answers. For example, if somebody responded with reliability as a quality, you should immediately follow up and get the definition of the word reliability. How they define reliability will enable you to relate more specifically to that reliability factor. 4. What are your criteria for making a decision? This is a tricky question but only for the unprepared. You see, many times a sales prospect will respond by saying pricing is the bottom-line. When you ask these sales questions What are your criteria for making a decision and get a response like for us its the bottom-line pricing.Be sure to follow up with this additional question. In addition to pricing, what other criteria do you have for making this decision? They will always give you something else. 5. Describe the decision-making process. You should only ask this question for Big sales opportunities. You need to know whos going to be involved, what the time frame is, and what the natural progression for this organizations decision-making process will be. You must know this before you attempt closing the sale. 6. What would it take to win your supplier of the year award? The purpose of this question is to get them to tell you what they value in a supplier or in a suppliers product/service. Whether or not they have a supplier of the year award you still get their opinion when you ask this question. Once again you should listen carefully to their response. ââ¬Å"You can judge the quality of your questions by the quality of the responses you getâ⬠Not asking intelligent and prepared questions trips up salespeople more than anything else. One of the best ways to attempt closing the sale in less time is to ask rock-solid questions that eliminates all the guesswork and assumptions. Plain and simple! II Forget Quotes Do Proposals Closing the sale is much easier when you present your sales prospecta professional sales proposal. Consider first things first. Forget about doing quotes and start doing value-packed sales proposals. It stands to reason that you want your sales proposal to adequately represent you when youre not there to speak for yourself. Imagine youre dealing with a committee of five decision makers. Also imagine they are seated around a conference table for a 1 PM meeting to determine who gets the business and youre not there to represent yourself. Whats left is your sales proposal and it has been spectacular. Lets also assume there are four suppliers involved. Three of the suppliers have submitted rather boring and bland quotations that almost scream out, Hey, heres my price. The person who wins the Pricing game is the person with the lowest price. Three tips that puts value into the proposal which will give a distinct advantage when trying closing the sale: 1. Here are some cover page essentials. If there are five decision makers, be sure you have each decision-makers name in large type on the front cover so that everyone gets a personalized copy of your proposal. The biggest thing on this page should be that persons name. Including a line that says Especially prepared for might score a few points as well. Put the date of the decision making meeting on the front cover too not the date you send it. If you do this it will force you to find out when the decision is going to be made. 2. Include an organization chart but not an ordinary one. Create a chart that includes the names of six to eight people who are most likely to have some interaction with your potential customer. Traditional organization charts usually include names and titles. Go beyond that and include telephone numbers, fax numbers, e-mail addresses, direct dial extensions and a digital photograph the size of a quarter situated in the box. Including this contact information draws attention to the accessibility of all key people and thats exactly what you want. Having pictures simply adds faces to the names. You can score some major points by introducing your support team. 3. Include a Benefits Page. This is very powerful and its where you have the opportunity to toot your own horn. On the top of this page you should in very large type XYZ Companys Benefit Page. List seven facts or features about your company and or products. Facts are simply facts. Under each fact express a benefit. This benefit statement should be indented, bold faced, slightly larger type, and printed in red so it jumps off the page at anyone who is looking at it. Begin each benefit statement with these words . . . Which means. This will increase your sales and multiply your personal income. This page should be positioned as the page before your first page of pricing. What this means is, your potential customer gets to see your benefits before he sees your pricing. Thats a smart move and makes closing the sale easier for you IIIââ¬â How Much Does It Cost? Closing the sale means you have to be ready for the unexpected. But you know some things in sales are very predictable. Like how to respond to the How much does it cost question. Rule number one unless you have asked all of your sales questions and given your presentation, deflect this question until later. Rule number two remember its QPP which refers to questions, presentation, pricing. If you dont stick to this sequence you are headed for heavy discounting and severe erosion of your profitability. The next time somebody asks you, How much does it cost respond with these two words. It depends! And then be totally silent. Within a very short period of time your prospect/customer will ask, It depends on what? For Example: You receive a call from a Vice President of Sales. Heââ¬â¢s planning a National Sales meeting. He has forty salespeople and he wants to give them professional sales training. Ask and get answers to 12 open-ended questions. Describe your capabilities based solely on his responses to these 12 questions. He comments, This sounds good How much will it cost us? Respond with, It depends. He responds, It depends on what? It depends on whether you want to include pre-meeting reading assignments, it also depends on the length of the training program, and it depends on how youre planning to reinforce the sales training after your National Sales Meeting. It also depends on your interest level in establishing a Learning Library for your sales team and it also depends on how you feel about specialized training (field coaching) for your sales managers. Closing the sale becomes a lot easier when you follow this approach. Never give anything without getting something in return. In essence, what must be done here is to say the price of the sales training depends on a bundle of other choices. Literally it says the price depends on the size of the bundle you buy. ââ¬Å"The bigger your bundle the better your priceâ⬠Doesnt that make a world of sense? Dont offer one price for one product. The more choices you offer, the higher your probability of achieving success. And besides, most people love choices it makes the entire decision-making process easier. IV ââ¬â Tips On Adding Value Closing the sale is made easier when you add value that your prospects/customers can appreciate. This is so important. Wham Bam its very important. If you cant quantify the value there is no value. Its got to be in your mind before you can transfer it to the customers mind. 1. If you must discount, discount the value of something youââ¬â¢re willing to give away for free, but only after you have assigned a dollar value to it. For example: If you sell equipment and include training, technical service/support, training manuals, warrantees, and even some accessories; be sure you list these in your proposal as separate line items with the estimated value for each item. Add up the value for each item and add these words next to the total No Charge. Note that no one can question the value you place on a service you provide. Closing the sale and getting your price requires that you add substantial value. Other ways to add value before you attempt closing the sale: => Simplify your offer ââ¬â use high-liters and post it notes to identify key parts of your proposal. => Use odd numbers. => Offer dollar discounts not % discounts. => Consider adding a personal bio in your proposal. This can create some unbelievable connections for you. Adding value is something most salespeople take for granted. ââ¬Å"Like gee whizââ¬â¢Ã¢â¬ the customer has eyes he should be able to see the value of my products and services. Sure they have eyes but they wont see the value unless you spell it out for them. Donââ¬â¢t make any assumptions about value. To hit a home run you have to quantify the value so that even a seven year old child can tell you what something is worth. When you put a price on your value, it allows you to put that value into your price. You have to put the value into your value ââ¬â plain and simple. Dont even think about closing the sale until you put the value into your value. V ââ¬â Timing Your Close When thinking about closing the sale, Timing is everything. Here is the secret. The best time to ask for the business is ââ¬â as early as you can. Letââ¬â¢s use a medical analogy. When is the best time for a doctor to recommend a prescription or a surgical procedure? In this medical scenario the answer is rather obvious. The best time for the doctor to recommend a prescription, or if needed, a surgical procedure is once hes asked all of his questions, completed all of his testing, and evaluated all the results. When thats done he can then offer his medical solutions. Its the same way in sales sort of. Once youve asked all your questions, completed your homework, finished your sales presentation, added significant value its time to attempt closing the sale. In medicine, if you offer medicine and/or surgery before a thorough examination, you may be liable for medical malpractice. In sales, if you start talking about your product before your prospect has completed talking about his current situation you may be facing selling malpractice. When asking for the business be sure you know how to do it in a comfortable, confident, and conversational way. When youre trying to secure the business its no time to be stumbling and mumbling! VI ââ¬â Un-procrastinating Procrastinators Closing the sale is extremely difficult when dealing with a procrastinator. Why do procrastinators procrastinate? Knowing the answer to this question can remove the obstacles when you try closing the sale. They procrastinate because they dont know what the next step is. If they donââ¬â¢t know what it is, they canââ¬â¢t take it. Its that simple! They donââ¬â¢t procrastinate intentionally. Itââ¬â¢s just in their buying DNA. Hereââ¬â¢s a great question to ask to help getting the ball rolling with all the procrastinators you encounter. The single best question to motivate procrastinators to take action is . . . What would have to happen for you to place an initial order of three units of our new XYZ product? The key words are What would have to happen. Insert whatever is appropriate for the situation after the phrase What would have to happen. This question works like magic. It literally forces the procrastinator to think what the next steps ought to be. He tells you what the steps are and at the same time he tells himself what the steps are. It may be the single best way to un-procrastinate procrastinators. VII Asking For The Business Here are five powerful ways to ask for the order. This is not complicated. In fact its easy. It takes preparation and practice. Only a little of both is required. Most people can sense strength and weakness in salespeople. To avoid projecting weakness you must prepare in advance how you will ask for the business. Walk in with your chin up, a smile on your face, and know exactly how you are going to ask for the business. Five easy and effective ways to use when closing the sale: You should never be thinking about how youre going to do this when youre sitting in your customers office. Your customer will sense weakness and you will get pounded on your price. Here are 5 alternatives to consider: 1. We seem to be in agreement, what would you like the next step to be? 2. If I could take care of that concern, would you order the product from us today? 3. It seems like youve made up your mind to do this. Is that right? 4. I suggest an initial order of three units what do you think? 5. Do you have any questions, or are you ready to take the next step? Seal the Deal Sales Techniques Can you close a sale in just seven seconds? You can do it faster if you use a sales technique to make a great first impression. Seven seconds is the average length of time you have to make a first impression. Whether your initial meeting is face-to-face, over the phone or via the Internet, you do not have time to waste. It pays for you to understand the sales technique of how people make their first judgment and what you can do to control the results. Learn the Non-verbal Sales Technique: When you meet someone face-to-face, 93% of how you are judged is based on non-verbal data your appearance and your body language. Only 7% is influenced by the words that you speak. A good sales technique is to remember people do judge a book by its cover. When your initial encounter is over the phone, 70% of how you are perceived is based on your tone of voice and 30% on your words. Its not what you say its the way you say it. Choose Your First 12 Words: Although research shows words make up a mere 7% of what people think of you in a one-on-one encounter, dont leave them to chance. Express some form of thank you when you meet the client. Perhaps, it is Thank you for taking your time to see me today or Thank you for joining me for lunch. Clients appreciate you when you appreciate them. Use Their Name Immediately: Another forgotten sales technique is to remember there is no sweeter sound than that of our own name. When you use the clientââ¬â¢s name in conversation within your first twelve words and the first seven seconds, you are sending a message that you value that person and are focused on him. Nothing gets other peoples attention as effectively as calling them by name. Pay Attention to Your Hair: Your clients will. In fact, they will notice your hair and face first. Putting off that much-needed haircut or color job might cost you the deal. Dont let a bad hair day cost you the connection. Shiny Shoes Sales Technique: People will look from your face to your feet. If your shoes arent well maintained, the client will question whether you pay attention to other details. Shoes should be as polished as your sales technique. They may be the last thing you put on before you walk out the door, but they are often the first thing your client notices. Walk Fast: A faster walker can be perceived as important and energetic just the kind of person your clients want to do business with. Pick up the pace and walk with purpose if you want to impress. A Good Business Handshake: The business handshake is an essential selling technique to make a lasting impression. The first move you make when meeting your prospective client is to put out your hand. There isnt a businessperson anywhere who cant tell you that the good business handshake should be a firm one. Yet time and again people offer a limp hand to the client. Make Stylish Introductions: The proper introduction is a selling technique used by all sales masters. It does matter whose name you say first and what words you use when making introductions in business. Business etiquette is based on rank and hierarchy. Honor the senior or highest ranking person by saying their name first. When the client is present, he is always the most important person. Say the clients name first and introduce other people to the client. The correct words are Id like to introduce or Id like to introduce to you followed by the name of the other person. Always Have Business Cards: Your business cards and how you handle them contribute to your total image. Have a good supply of them with you at all times since you never know when and where you will encounter a potential client. How unimpressive is it to ask for a persons card and have them say, ââ¬Å"Oh, Im sorry. I think I just gave my last one away. You get the feeling that this person has already met everyone he wants to know. Keep your business cards in a card case, protected from wear and tear. You will be able to find them without a lot of fumbling around, and they will always be in pristine condition. Use Proper Body Language: The best selling technique is a smile. It tells your clients you are glad to be with them. Eye contact says you are paying attention and are interested in what is being said. Leaning in toward the client makes you appear engaged and involved in the conversation. Use as many signals as you can express interest. Research Papers on Important Sales TechniquesRiordan Manufacturing Production PlanBionic Assembly System: A New Concept of SelfMarketing of Lifeboy Soap A Unilever ProductAnalysis of Ebay Expanding into AsiaPETSTEL analysis of IndiaThe Relationship Between Delinquency and Drug UseAnalysis Of A Cosmetics AdvertisementThe Project Managment Office SystemOpen Architechture a white paperGenetic Engineering
Sunday, February 23, 2020
Warehouse Management Systems Research Paper Example | Topics and Well Written Essays - 3250 words
Warehouse Management Systems - Research Paper Example Warehouse management systems are believed to be highly developed operating processes and technology that have the capability to optimize all warehousing operations. Additionally, these warehousing operations vary in nature and normally starting with receipts from suppliers and ending with delivery to end-users, as well as consist of all information flows and inventory transactions occurring in the middle of these operations. However, it is believed that warehouse management systems have normally been linked with huge, more complicated supply chain and distribution processes. In this scenario, non-complex, small supply and distribution operations have traditionally not been considered as nominees to considerably make more efficient distribution processes and decrease expenditures. On the other hand, even the majority of smaller and midsized organizations have started considering the worth of warehouse management systems in the present atmosphere of closely linked and merged logistics, just-in-time deliverance, and e-business and e-commerce implementation. Historically, warehouse management systems could have been used to get the facility of simple storage place functionality. However, todayââ¬â¢s warehouse management systems are so stylish, complex and data intensive that they have need of devoted and expert personnel to execute and manage them. In this scenario, some of the high-end systems can comprise routing and tracking technologies for instance voice recognition and Radio Frequency Identification (RFID).
Friday, February 7, 2020
Organization Theory and Design by Daft, RL Essay
Organization Theory and Design by Daft, RL - Essay Example Rites of Renewal: The 'culture fit' after a long time in practice wanes its characteristics. To rejuvenate the organization with more or less the same culture-specific new rites are implemented from time to time. They are essentially system-supportive; and enthuse in the employees' mind a hope that their expectation is being realized, so that they reinforce their motivation in the organization as before. Rites of Passage: They help in new recruitments in the organization. The pre-training in the military and the police, extensive and intensive testing, screening, counseling, group discussion, interviews and assessment exercises are examples of these rites. Rites of Integration: These rites foster social co-relation by reviving common feelings and realsing individuals' commitment to the bound to the organization. They attempt at bringing people of different hierarchy through recreational activities like giving parties, picnic and joining en mass the common eating, drinking, dancing and other exchange performances. 1(b). Mission Culture: The 'mission culture' is as defined by D Denison in 'Corporate Culture and organizational Effectiveness' (1990) is a hypothesis that concentrates on certain values, goals and cultures (or subcultures) to achieve within a timescale. For this it lays a set of shared definition of the function and purpose for an organization. It is concerned with both internal factors and external environment to make the shared values positively effective. It has primarily two focused motivations. One, it instills in the mind of the employees non-economic reasons along with the economic targets, for employing their efforts for the well-being of the organizational set-up: there lies their own wellbeing. It sets a defined direction and cherished end-goals to follow for the organization. The Adaptability Culture: Adaptability culture is however more plastic in nature. It involves risk taking efforts, trusting each other. It follows a proactive approach to organizational life and is quick to recognize a possible hurdle and find its solution. It instills a positive confidence in the ability of the persons of all ranks and thus enthuse in them to achieve the 'mission culture'. Good examples of the 'mission cultures' which have made themselves a name to reckon with in the world are the McDonalds, Honda, Digital Equipment Corporation (DEC). McDonalds has a mission culture, while its varying menus for different cultures is the example of its adaptability culture. Therefore we may say that adaptability culture is more effective in achieving the target than the mission culture which is its mere identity with all unique technologies. 1(c). Culture strength: The strength that derives an organization is enshrined in a set of rules to be followed by strictly. Deviation is not tolerated. It rather makes people to instill assurance and certainty about the organization and is closely associated with durability of it. Only then the employees have faith in the organization and hence can be motivated to accomplishment. (Hmapden-Turner; 1990:13). Subcultures: They are just opposite of the culture strength in characteristics. Every dominant culture is characterized by some small homogeneous sets of beliefs, values and assumptions within it. The dominant culture
Wednesday, January 29, 2020
Effects of Fast Food Essay Example for Free
Effects of Fast Food Essay INTRODUCTION Junk food is typically defined as foods with little nutritional value that are high in calories, fat, sugar, salt, or caffeine. It is widely believed that the term was coined by Michael Jacobson, director of the Center for Science in the Public Interest, in 1972. Common junk foods include salted snack foods, gum, candy, sweet desserts, fried fast food, and carbonated beverages. The convenience, price and predictability of fast food makes it a frequent meal choice for many people. However, as consumption of fast food has risen over the last three decades, so too have occurrences of several health issues and diseases related to fast food and unhealthy eating habits. Eaten regularly, fast food can put you at an increased risk for developing diabetes, heart disease or obesity. The fast food industry in India has evolved with the changing lifestyles of young Indian population. The sheer variety of gastronomic preferences across the regions has brought about different modules across the country. Many of the traditional dishes have adapted to suit the emerging fast food outlets. The basic adaption is to decrease the processing and serving time. HEALTH EFFECTS A study by Paul Johnson and Paul Kenny at the Scripps Research Institute (2008) suggested that junk food consumption alters brains activity in a manner similar to addictive drugs like cocaine or heroin. The increase of junk food is directly associated with the increase in obesity, heart disease, high blood pressure, certain cancers, tooth decay, and other diseases. Fast Food Contributes to Obesity Fast food is a major contributor to rising occurrences of obesity. Calorie-laden fast food meals can contain nearly a full days worth of calories and fat and, eaten regularly, can increase your chances of obesity. According to CBS News Health Watch, almost one-third of U.S children between the ages of 4 and 19 consume fast food which, depending on the regularity which with fast food is eaten, can cause a 6-pound weight increase per year. Fast Food increases Diabetes Along with obesity, consumption of fast food has been linked to an increased chance of developing Type 2 Diabetes. In Type 2 Diabetes, either your body is unable to regulate blood sugar with insulin, or is unable to produce insulin. Increased body fat, along with a high-sugar and high-carbohydrate diet, can increase your bodys resistance to insulin, which monitors your blood sugar levels. An article published by the US Department of Health and Human Services states that people who ate fast food two or more times per week were twice as likely to experience insulin resistance. Fast Food is High in Sodium Fast food is typically very high in sodium. A large order of fast food french fries can contain as much as 30% of your daily value of sodium. While important to consume in small amounts, a diet high in sodium can lead to high blood pressure, a potential precursor to heart disease. As excess sodium builds up in your bloodstream, your heart must work harder to pump blood successfully, which can cause hypertension and high blood pressure. Regularly consuming foods high in sodium can greatly increase your chances of developing high blood pressure. Fast Food is Low in Nutrients Many fast food are low in nutrients. Hamburgers served on white bread, french fries and other high-carbohydrate sides and fried or high-fat meats are common fast food menu items, and all lack important nutrients such as vitamins found in fresh produce, fiber found in whole grains and protein served without added fat. Foods which are high in sugar and carbohydrates but low in nutrients are also often less filling than healthier options, and can lead to overeating. Furthermore, non-nutritious fast food several times per week can impact your energy levels and mood, and may put you at risk for vitamin deficiency. Harmful Effects of Junk Food * The regular consumption of junk food is the leading factor in obesity and excess weight. * Obesity is second only to smoking as a cause of death in America. * 46% of Canadian adults are either overweight or obese, with obesity in children increasing three-fold over the past 2 decades. * Consumption of Aerated drinks containing sugar has been linked to weight gain and an increased risk for development of type 2 diabetes. * Studies have revealed that obese people have twice the rate of chronic health problems as people of normal weight. * Junk food diet is a major cause of heart diseases. * High cholesterol resulting from junk food puts undue strain on the liver, causing long-term damage to this essential organ. * Research has suggested that diets high in fat may also impair essential brain functions, like concentration and memory. The junk food facts about Aerated drinks alone are alarming. There is compelling evidence that regular consumption of Aerated drinks leads to Increased rates of: * Bone fracture * Osteoporosis * Weight gain and obesity * Type II Diabetes * Kidney stones * Tooth decay and other dental problems ACKNOWLEDGEMENT I am deeply indebted to my Economics teacher, Mrs. Payal Mathur, without whose help this project would not have been possible. The success of this project depends largely on the encouragement and guidance provided by Mrs. Payal Mathur. I take this opportunity to express my gratitude to the people who have been instrumental in the successful completion of this project. I cant thank them enough for their tremendous support and sparing their valuable time. I would like to thank the people of my colony, my friends and relatives who were my respondents and painstakingly filled the questionnaires. The guidance and support received from all my family members who contributed to this project, was vital for the success of the project. I am grateful for their constant support and help. Last but not the least, I also acknowledge the effort put in by my elder sister Miss Upasna Handa in compiling the project. BIBLIOGRAPHY INFORMATION: * www.google.com * http://en.wikipedia.org/wiki/Junk_food * http://facts.randomhistory.com/interesting-facts-about-junk-food.html * http://www.livestrong.com/article/497521-facts-about-the-dangers-of-eating-fast-food/ PICTURES: * www.google.com JUNK FOOD FACTS CHILDREN * The junk food industry deliberately targets children as young as 2 in a bid to create brand preference and lifelong loyalty. * Advertisers question kids and tap into their play to create ads and products with guaranteed child-appeal. Fast food chains use the lure of free toys to get kids to persuade their parents to spend. A desirable toy can double or triple weekly sales of kidsââ¬â¢ meals. And every child brings along at least one adult too. * Flavorings and colorings can cause asthma, rashes and hyperactivity. Many countries ââ¬â but not the UK ââ¬â ban them from childrenââ¬â¢s food. JUNK FOOD FACTS ââ¬â AERATEDDRINKS * The metal can costs more than the ingredients, which are primarily water mixed with additives, sugar or sweetener, and caffeine. A can of cola contains 10 teaspoons of sugar. * Aerated drinks are aggressively marketed by fast food chains, because they are so profitable, at around 97% profit on the price per cup. The bigger the cup, the greater the profit. * In the US, average adult consumption of Aerated drinks is around 500 cans a year. * Twenty per cent of American under-2s are given Aerated drinks ââ¬â laden with sugar and additives ââ¬â every day. DISGUSTING JUNK FOOD FACTS ABOUT THE FOOD ON YOUR PLATE * Canned spaghetti A helping of carbohydrate, salt and sugar, with virtually no fibre, anyone? * Chicken nuggets Low cost nuggets are cheap because they contain as little as 16% pulped chicken, bulked out with water, chicken skin, proteins removed from bone, hide, or poultry feathers, mechanically retrieved meat; plus the ubiquitous sugar, additives and salt. They also contain bulking agents used to soak up the water thatââ¬â¢s injected into chicken to increase the weight ââ¬â and the profit. Minced meat can hid a multitude of revolting ââ¬Ëextrasââ¬â¢ : carcinogenic antibiotics, recycled cat food, and poultry mixed with beef proteins have all been found in chicken destined for the production line. * Chocolate muffin Ruinously high in sugar, and made with the big baddie of the junk food industry, partially hydrogenated vegetable oil which has zero nutritional value, and damages heart and arteries. * Fries Fat-packed and low in nutrients. May be coated with additives and salt. * Fruit yoghurts, ready-made sauces, fruit drinks, baby foods ââ¬â and moreâ⬠¦ Modified starches, along with colorings and flavorings, mimic the texture of fresh fruit and veg, so that manufacturersââ¬â¢ can use less of the real thing. They also mask rancid flavorsââ¬â¢ and smells. * Milkshakes A simple-sounding ingredient, like ââ¬Ëartificial strawberry flavorââ¬â¢ can in itself contain around 50 chemicals. And not one single strawberry. Whatââ¬â¢s in some of that Junk Food? * One teaspoon of sugar is extracted from a stalk of sugarcane one metre in length! * A super-sized order of McDonalds fries contains 610 calories and 29 grams of fat. * A king-sized order of Burger Kings fries packs 590 calories and 30 grams of fat. * A king-sized Burger King meal, (Double Whopper with cheese, large fries and large drink) contains 1,800 calories (mostly derived from fat and refined sugar). To ââ¬Ëburnââ¬â¢ these calories would take nearly 6 hours of cycling (at 20 miles per hour). Junk Food Advertising * The food industry spends over $33 billion per year in the US alone to advertise food products that could be classified as junk food. * The majority of food advertising during childrenââ¬â¢s television programming is for sweetened cereals, Aerated drinks, candy, processed snacks and fast foods. * The average American child sees around 20,000 ads a year for junk food. * Over 90% of American children eat at McDonaldââ¬â¢s at least once per month. * American teenagers drink an average of 760 can of soda pop per year (with boys drinking about 25% more than girls). * The average American of any age drinks over 500 cans of Aerated drinks per year. * Nearly 20% of children under 2 years of age are given Aerated drinks every day in America! * The average person today consumes more sugar in two weeks than a person a century ago would have eaten in a whole year. Thats a junk food fact!
Tuesday, January 21, 2020
Barn Burning Essay -- essays research papers
Use of Blood in ââ¬Å"Barn Burningâ⬠à à à à à ââ¬Å"Barn Burningâ⬠is about the struggle of a boy to do what is right during the Post Civil War era. The main character, Sartoris Snopes, is a poor son of a migrant tenant farmer. In the opening scene he is being asked by a circuit judge about the burning of a farmerââ¬â¢s barn by his father. The boy does not tell on his father and is not forced to do so, but he thinks that he would have done so had he been asked. The father, Abner Snopes, served in the Civil War for both sides and has difficulty venting his anger. Usually he does so through the burning of other peopleââ¬â¢s barns when they wrong him. The symbol of blood is used by Faulkner to contribute to the theme of loyalty to the family. à à à à à One use of blood is shown when the boy is called to testify and is pressured by his father to lie. When the boy is on stand he is stressed by the fear that his father will do something crazy if he tells on him. Also, his father tells him that some things are more important than the truth, that family is the most important thing. ââ¬Å"You were fixing to tell them. You would have told themâ⬠(484). This statement made by Abner shows how the boy truly feels about his blood fatherââ¬â¢s actions and where he stands when it comes to telling a lie or the truth regarding those actions. Also, the scene where that statement takes place depicts how the father feels about family. He thinks that a lie is justified if you are doing ...
Sunday, January 12, 2020
What is a Cultural Anthropology
Cultural Anthropology is a term that is in everyday lives and topics. When one thinks of anthropology they think of the study of old remnants commonly referred to as archaeology. This, however, is not the only form of anthropology. There are four types of anthropology and they are archaeology, biological anthropology, cultural anthropology, and linguistic anthropology. However, Cultural anthropologists are every where and study people of all walks of life. One can find a topic and find some type of study that an anthropologist has conducted on the matter. The following are five articles that explain how anthropologists are every where. Chapter: Corporate Anthropologists, page 24 The article talked about how anthropologists play an important role in the corporate environment. Anthropologists have been working with businesses since the 1930â⬠³s, however in the 1980â⬠³s this field experienced significant growth. This was due to the ââ¬Å"globalization of business activity and the increased awareness of the importance of culture for business,â⬠(Laabs 24). Cultural anthropology is the study of existing people and corporations find this information useful in trying to understand human behavior within their own organization. Business anthropologists have been studying the corporate world for years, on such varied topics as how to encourage more creativity or how best to integrate multicultural learning techniques into an organizationâ⬠s training program,â⬠(Laabs 25). Most anthropologists who work in the corporate environment do not use the title of anthropologist. There are currently over 200 anthropologists working in this field. The article then gave an account of one anthropologistâ⬠s experience in the corporate environment. The article concludes by saying what corporations think of the value that anthropologists add to the companies and that the role will continue to grow. The anthropologist that contributed to this article was Lorna M. McDougall. She works at Arthur Andersenâ⬠s Center for Professional Education, which is located in St. Charles, Illinois. McDougall is ââ¬Å"studying why people from some cultures learn best from lectures, although others learn best through interactive learning,â⬠(Laabs 25). McDougall has played a large part in developing Arthur Andersenâ⬠s Business English Language Immersion Training (ELIT) program. This program builds a language skill that allows for communication between two parties where English may be a second language. This program also provides an awareness of each cultureâ⬠s business ethics. ââ¬Å"The results of her work have helped instructors, who train Andersen consultants working in 66 countries, be better teachers,â⬠(Laabs 25). McDougall is the first onsite anthropologist employed by Arthur Andersen and continues to be a great resource for the corporation. McDougall used an ââ¬Å"anthropological methodologyâ⬠by listening in on classroom sessions and conducting interviews. From the information that she gathered she noticed that ââ¬Å"people from certain cultures are used to two-way communication in the classroom, although others just sit quietly while the ââ¬Ëprofessor lecturesâ⬠,â⬠(Laabs 26). McDougall also teaches some of the management development classes and also contributes to the training classes. Her main areas of concentration for anthropological study include a technique where sometimes a management team proposes an idea and at other times she will propose an idea. She has also studied the meaning of gestures and colors for different cultures. She discovered that white in some cultures means marriage and in others, white means death. All her anthropological work has played a major part in Arthur Andersenâ⬠s company. I did my presentation on anthropologists and the role that they play in corporations. Until recently I was aware that culture played a defining role in companies that participated in globalization. I did not however know the role that anthropologists contributed to this topic. I recently worked a Technological Symposium for my company and this was a huge event where people from all parts of the world attended. It was at this convention that I learned that other cultures do business differently than Americans. It is not just a language barrier but a culture barrier. I am also aware of the work that anthropologists contribute to the development of web sites that are viewed worldwide. The anthropologistâ⬠s experience and mine are vastly different. She is quite a bit more experienced in the topic of corporate anthropologists. However, she and I both realized that language is not the only barrier that corporations face when expanding the operation globally. As the awareness of this field becomes known it will continue to grow. Chapter: Culture and the Evolution of Obesity, page 92 The article provides ââ¬Å"a cross-cultural and evolutionary analysis of how both biological and cultural factors in obesity evolved. This analysis explains the sociological distribution of obesity today. It also emphasizes that peripheral body fat (characteristic of women) is a small health hazard compared to abdominal fat (characteristic of men),â⬠(Brown 92). Peter Brown, the anthropologist who wrote the article, gave his perception on obesity. He believes that ââ¬Å"an anthropological model of culture has significant advantages over the commonly used undifferentiated concept of ââ¬Ëenvironmentâ⬠for generating hypotheses about behavioral causes of obesity,â⬠(Brown 93). Brown states that the problem of obesity and overweight is that todayâ⬠s industry thrives on the culture belief about having the perfect body and sexual attractiveness rather on the medical perspective. Obesity and being overweight is not just a psychological issue but a serious health issue. Brown claims that there are four facts about the social distribution of society that must be addressed. They are: ââ¬Å"1) The gender difference in the total percent and site distribution of body fat, as well as the prevalence of obesity; 2) the concentration of obesity in certain ethnic groups; 3) the increase in obesity associated with economic modernization; and 4) the powerful and complex relationship between social class and obesity,â⬠(Brown 94). He goes on to further state that ââ¬Å"human biology and behavior can be understood in the context of two distinct processes of evolution,â⬠(Brown 96). The two processes are natural selection and historical changes in the structure of cultural systems. Furthermore, Brown states ââ¬Å"Because the concept of culture is rarely considered in medical research on obesity, and because I am suggesting that this concept has advantages over the more common and undifferentiated term environment, it is necessary to review some basic aspects of this anthropological term,â⬠(Brown 97). He provides a diagram that explains culture in relation to obesity. He concludes that fatness is ââ¬Å"symbolically linked to psychological dimensions, such as self-worth and sexuality,â⬠(Brown 99) but continues to state that this is not a consistent symbol. In some cultures fatness symbolizes wealth and health. Lastly he concludes that culture and its relation to obesity can be concluded practically and theoretically. ââ¬Å"First, recognition of cultural variation in beliefs and behaviors related to obesity needs to be incorporated into health programs aimed at reducing the prevalence of obesity. The second conclusion regards the need for more research on the role of culture, as it interacts with genes, on the etiology of obesity,â⬠(Brown 101). As a woman in todayâ⬠s American society I am very aware of the problems and hype about obesity and overweight. I am constantly trying to lose weight or maintain it. I am never satisfied with the way I look. Every where we look thin women are displayed on pedestals and obese and overweight people are shunned. I personally consider somebody who is overweight lacking in sexual appeal and self-confidence. The thinner that I am the more desirable I feel. I know that other cultures do not view obesity in this manner. For example I am sure that a person in South Africa who is overweight is considered to be of great status. I just hope that one day nobody will be looked at or judged on their weight. I really enjoyed the anthropologistâ⬠s point of view on the obesity issue. The only thing that I disagree with is that such important issues such as bulimia, anorexia, and other eating disorders were not addressed. In an article in which weight is discussed these issues go hand in hand. For every person who is obese there are three that are fighting an eating disorder, and this is prevalent in all cultures. Peter Brown only once touched basis on the dieting craze that floods the world and this was very brief. Then he states that it is only wealthy women who are obsessed with dieting and this is incredibly false. Chapter: White Privilege: Unpacking the Invisible Knapsack, page 134 The article begins by the anthropologist explaining that men have privilege over women. ââ¬Å"Denials which amount to taboos surround the subject of advantages which men gain from womenâ⬠s disadvantages. These denials protect male privilege from being fully acknowledged, lessened or ended,â⬠(McIntosh 135). Then the article proceeds to discuss how whites, whether they realize it or not, have a considerable advantage over other races. She lists twenty-six ways that whites have the upper hand. She then concludes with her personal analysis her experiences. McIntosh explains that as a white person she had been sheltered from the privileges that she had. ââ¬Å"I think whites are taught not to recognize white privilege, as males are taught not to recognize male privilege,â⬠(McIntosh 135). She compiled a list of things that she encounters daily that are a privilege to white people that may not come so easily to a person of a different race. For example one item states that she ââ¬Å"can turn on the television or open the front page of the paper and see people of my race widely represented,â⬠(McIntosh 135). She then claims that if all these items are true that we are not living in a free country and that certain opportunities are available to whites. She concludes by stating that she hopes that social systems need to be redesigned. I am a white female so I was able to place myself in the anthropologistâ⬠s shoes. I grew up in an upper middle class neighborhood went to private school and I was still taught all about the different races. There is an entire month dedicated to Black History in schools. Thus, I experienced reverse discrimination, not a privilege for being white. When applying for scholarships upon entering college I was repeatedly turned down only to see a fellow student of a different race, with lower grades, less academic activities, and lower rank receive the scholarship because of their race. Affirmative action allows for a less qualified candidate to receive the job so that the company can have a certain number of ethnic people employed. There is a black Ms. America and a Black Ms. America, yet the former Ms. America was black. There are sororities that are specifically for particular races yet regular sororities can not discriminate on race but the race specific ones can. The anthropologist and I have very different opinions on being white. She claims that it is a privilege and that other races suffer, I strongly disagree with her. Where was her research done? Did she not look into such issues as reverse discrimination, affirmative action, and the privileges that are granted to others based on their race? The article was completely absurd. What was her basis for such an article? White people have to prove themselves where as others have doors opened for them because of the way our ancestors treated them. McIntosh needs to do a lot more exploration into the topic. ââ¬Å"Lee Cronk discusses possible cultural misunderstandings that were involved in the creation of the unfortunate (and racist) term Indian giver. These misunderstandings were offensive to both Native Americans and whites. Europeans thought that gifts should be freely given and that the gift is less valued when there are strings attached,â⬠(Cronk 143). Due to the before mentioned when anthropologists study gift giving rituals they are more interested in the relationship between the giver and the receiver than the actual item being given. The article makes several references to past situations and gives several examples of anthropologistâ⬠s point of view. The anthropologistâ⬠s experiences came from first hand knowledge when trying to give gifts to the people that they were studying. One anthropologist by the name of Richard Lee, from the University of Toronto, had an experience with the ! Kung hunter-gatherers. He gave the tribe an ox as a token of good will but all the ! Kung did was complain about how scrawny the ox was. ââ¬Å"Only later did Lee learn, with relief, that the ! Kung belittle all gifts,â⬠(Cronk 144). According to the ! Kung ridiculing gifts ââ¬Å"is their way of diminishing the expected return and of enforcing humility on those who would use gifts to raise their own status within the group,â⬠(Cronk 144). Another example from an anthropologist was by Rada Dyson-Hudson, from Cornell University. Dyson-Hudson gave the Turkanaâ⬠s of Kenya pots, maize meal, tobacco, and other items. Much to her dismay it was less than appreciated. ââ¬Å"A typical response to a gift of a pot, for example, might be, ââ¬ËWhere is the maize meal to go in this pot? â⬠or, ââ¬ËDonâ⬠t you have a bigger one to give me? â⬠To the Turkana, these are legitimate and expected questions,â⬠(Cronk 144). As a child and as an adult the whole gift giving process is different. I can remember getting a gift and never thinking anything of it. As an adult if I get a gift that is quite elaborate I always want to return a gift even better the giver. It is as if I want to one up the giver, as if it is going to make me a better person to give the better gift. As a child I remember receiving items from childhood friends and when a fight would occur the friend wanting the gift back, and this was referred to as Indian giving. Now as I get even older gift giving rituals such as Christmas has become consumer warfare. I think that gift giving is a touchy topic in all cultures. The similarities between the anthropologistâ⬠s experience and mine are amazing. It just goes to show that gift giving is a process that will never be fully grasped no matter how much research is done on the topic. Chapter: society and Sex Roles, page 159 Ernestine Friedl (Human Nature, 1978) The article begins with the anthropologist giving two contrasting examples of the roles men and women play in different cultures. Following this introduction the thesis is given that the roles will never be clearly defined as long as examples from other cultures are used in the argument. The article continues to site examples about how men are the dominant sex because they are the hunterâ⬠s and provide the resources. Several examples of tribes are given to support his hypothesis that as long as men provide the resources than they will have the upper hand. He concludes by stating that as women continue to gain positions in roles that allow them to provide the resources than they will be able to make demands to change the sex roles. Friedl makes the argument that to understand society and its sex roles one must not ââ¬Å"toss examples from the worldâ⬠s cultures at each other like intellectual stones,â⬠(Friedl 160). He states that the differences, biologically speaking, can be ââ¬Å"clarified by looking at known examples of the earliest forms of human society and examining the relationship between the technology, social organization, environment, and sex roles,â⬠(Friedl 160). Friedl claims that the factors in a society that cause male dominance need to be researched because once these factors are understood than one can apply this knowledge to the constant changes in the sex roles due to the modern society. Through Friedlâ⬠s observations he learned that ââ¬Å"The male monopoly on hunting unites men in a system of exchange and gives them power,â⬠(Friedl 161). ââ¬Å"Women do not hunt, I believe, because of four interrelated factors: variability in the supply of game; the different skills required fore hunting and gathering; the incompatibility between carrying burdens and hunting; and the small size of seminomadic foraging populations,â⬠(Friedl 161). He also believes that another reason are not the dominant sex is because it is difficult to provide resources when one is pregnant. I grew up in school learning about how womenâ⬠s roles in society have evolved over time. I realize that women were not and still are not the dominant sex. This is partly because it is still difficult for women to be in positions of power. I once tried for a position in a spirit organization at Texas Tech University. It was a male organization thus I was declined membership. Even in dating the men pay, open the doors for the women, and play the dominant role. I agree with Friedl in that the dominant sex is the one that provides the resources. His research was done by past observations and my experience came from personal experience in such areas as dating, work, and school. The times that I was unable to provide resources I was not dominant, but the times that I did provide the resources I had the upper hand. As we continue to grow as a society than women will be in such positions of power and than maybe an equality between the sexes can exist. My favorite article was the article titled ââ¬Å"White Privilege: Unpacking the Invisible Knapsackâ⬠. This was because it is such a controversial topic that gets a rise out of me and makes my temper flare. I would really like to argue my point of view with the anthropologist that wrote the article. It is a topic that is extremely controversial and will be around as long as there are people and different races. In conclusion, I now realize all the studies and broad range of topics that are discussed by cultural anthropologists. They play an important role in every day activities that I take for granted. As long as there are people and at the rate the world changes there will always be a need for cultural anthropologists.
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